Searching for Excellence

/ Vol. 24 2017: Defining excellence in any area is undoubtedly challenging, but trying to pin down what makes a business or product excellent is near-impossible. Taking inspiration from Peters’ and Waterman’s iconic 1982 book In Search of Excellence, this issue of MISC examines the things that drive us to achieve excellence – and whether or not it’s even something we should be striving for. We spoke with leaders from Kickstarter, Dyson, Patagonia, and other preeminent organizations to learn how they currently define the term and what they imagine for the future. We hope this issue encourages you and serves as a call to action for your company to rethink what excellence really means.

Read Articles From This Issue