No More Time Outs: An Exploration of Playful Parenting

How Playful Parenting Is Reinventing the Parent-Child Relationship Parenting styles have always varied. Strict or lenient, hovering or independent – regardless of which way a parent bends, by integrating elements of play into their approach, they can step up their parenting game and make the menial seem more meaningful. The future of parenting may lie…

John Solomon on Narrative and Gamification

John Solomon is a serial entrepreneur and the CEO of SuperBetter Labs, a Developer of Online Social Games design to build personal resilience. RB: What’s your mission at SuperBetter Labs? JS: SuperBetter Labs is a company with the idea of bringing inspiring games to solve a whole host of problems. We’re first doing that with…

The Art of Business, Children’s Edition

Earliest glimpses of business protocol can be experienced in play. ‘The game’ is euphemism for the capitalist market for a reason, explaining the success of gamifying Economics 101. There’s no better environment for breeding practices like strategy, design, and (indeed) deceit in children – when moral compass and emotional quotient are ripe for spoilage. To…

The Future of Education, Now

The story goes something like this: For the most part, we still educate people in a construct created for the industrial era. Young people are taught in batches, organized by age, not aptitude or interest, and measured on academic performance. The intense and burdensome focus on standardization and assessment ultimately standardizes students and teaches creativity…

Upping the Social Good of Video Games

As computer-based gaming grows out of its early childhood and into its adolescence, its thoughtless pursuit of carnal indulgence is apparent in games like "Gears of War and Grand Theft Auto: Vice City." As an adolescent, this industry often revels in violent and sexually tinged subject matter and shows only the barest glimmer of maturity,…

Gaming for Insights

We've heard a lot about gamification in recent years as marketers use game techniques to drive consumer engagement, create incentives for individuals to interact with brands and ultimately influence consumer behavior. The increasingly rapid integration of marketing and insights functions in many organizations has meant that gamification has also found recent traction and popularity as a tool…