Food & Drink: Ripe for a Rethink

It’s hard to imagine wholesale disruption of the food and beverage space, where innovation tends to be incremental. Our resident food anthropologist Dylan Gordon provides three prescriptions for change. Vitamins & Minerals Vitaminwater is so yesterday. With natural, unmanipulated foods being the champions of the day, “fortifying” water with synthetic chemicals is a turn-off. Meanwhile, bottled water brands are confronted…

Patient Centricity: A Manifesto

Currently, in healthcare, the term “patient centricity” is commanding significant thought and attention. While this, by and large, is a good thing, it is by no means uncomplicated or without nuance. Tracking the phrase means coming to terms with its complicated history and contested deployment. In one sense, patient centricity is nothing if not a…

Daddy, What’s an Insight?

Some people in business can’t see their way to understanding the insight. Their problem is that they are unable to grasp, or appreciate, its process and purpose. For big corporations driven by a marketing culture, an insight is seen as a tool. By uncovering the beliefs, practices, opinions or attitudes of consumers through some form…

Enter the Liminal Zone

When anthropologist Victor Turner began writing about the three stages of the ritual process and the role of the middle stage in facilitating experiences of personal, social, and cultural transformation, he was inspired, in part, by the turmoil and transition of the late 1960s. Today, we are living in what feels like another period of…

The Future According to Women

After months of dedication and contributions from countless people, we are proud to present the special feature from our summer issue: The Future According to Women. For this feature, we spoke to over 40 women from various industries – and the conversations were absolutely incredible. They overlapped in ways that we weren’t expecting, so we have grouped…

Rise of the Precariat: Job Insecurity and the Changing Workforce

Businesses need to think less about convenience to their bottom line and more about the long-term effects of unsustainable and precarious work. In 2011, British economist Guy Standing wrote about an emerging class in his book The Precariat: The New Dangerous Class: those unable to find permanent, full time employment with benefits and rights and…

Big Food Turns 65

The American organic food market skyrocketed from $8 billion in 2004 to $42 billion just ten years later. If you were a child in the 1990s, chances are, you’ve had a Dino Buddy. Perusing the frozen aisles of your local Costco, you can still spot its signature vitamin-C orange box today: its crisped golden insides…

Urban Rebirth

How the crumbling city of Medellín came to thrive, and what leaders in crisis can learn from it Colombia’s beautiful Medellín is one of these cities, going from murder capital of the world – with a murder rate of 380 per 100,000 in 1991 – to winning the Wall Street Journal’s prestigious title of “Innovative…

Criticus Among Us

Having been witness to, and part of, the evolution of the pharmaceutical industry over the past three decades, my foremost thought is of our remarkable contribution to public health. This was achieved through leading science, an exemplary evolution of translational medicine, and a business model anchored in measured milestones, envious interdisciplinary collaboration, and creative scientific…

Ctrl + Alt + OCD

Up, up, down, down, left, right, left, right, B, A, start. To most gamers, it’s the Konami Code. To some, it’s an obsession. To those who suffer from OCD, every day comes with the ever-pressing stipulations of your mental illness. It’s malignant. A persistent growth that turns every action into a mental chore; one over-encumbered…

Crowdsourcing for Crises

The crowdsourcing manifesto is akin to the adage “we have power in numbers.” From Wikipedia to Amazon’s Mechanical Turk, Stack OverFlow to Kickstarter, it is evident that the collective power within our communities is something to be reckoned with. What is even more incredible is that these platforms represent crowdsourcing in its infancy. Throughout the…

How to Lead Your Company Out of a Crisis

Most executives and managers, once or twice in their careers, encounter or miss the early signs of distress leading up to a company crisis, whether driven by technology disruptions, industry consolidation, regulatory change, or a combination of all. Seeing it coming is not enough. It must be acknowledged that there is a problem – not…